Sunday, February 26, 2006

SHOUT IT OUT! WE Named Best Large Agency to Work For!

I get asked what keeps me at Waggener Edstrom by about 90% of the candidates I interview. Below is an e-mail our CEO sent out to our employees last week. This is what keeps me here.

From: Melissa Waggener Zorkin
Sent: Monday, February 20, 2006 10:48 AM
To: WAGGENER EDSTROM
Subject: SHOUT IT OUT! WE Named Best Large Agency to Work For!

Out of ALL the agencies who participate in the (U.S). Holmes survey, WE had the strongest voice. With more than 400 people responding, we outdistanced all other large agencies in our responsiveness and expression about our work. YOU SAID THAT WE IS A GREAT PLACE TO WORK AND YOU SAID IT LOUD AND CLEAR – SO THE #1 HONOR AGAIN BELONGS TO…WE.

“Opportunity. The opportunity for advancement,
the opportunity to work with some of the smartest people around,
the opportunity to learn and grow and the opportunity to make a difference.”
– WE employee, November 2005

When I reached out to over half of the agency last Fall, you said to me that the #1 reason you come to work is the opportunity to make a positive difference. Today you can feel proud because your voice and contribution have definitely made a difference.

Waggener Edstrom Worldwide has this year been ranked No. 1 Best Large Agency to Work For in the (U.S.) Holmes Report’s Best Place to Work survey. That means we have received a top rating in two of the last three years – a significant accomplishment and a great source of pride. This award affirms how far you have helped us come in creating the culture we want at Waggener Edstrom Worldwide. This ranking also gives us a competitive edge in recruiting new talent, marketing our services and attracting new business.

I am not blind to the fact that you also gave ample input on how we can improve, and believe me that input is taken very seriously. We already have a number of new programs (inspired by your input in the last 4 months) that we MUST get into everyone’s hands NOW, and you will hear more about those later this week and at the Agency Business Meetings. From the many voices who took part in this survey, it’s clear that we are a company that likes to BETTER OUR OWN BEST!!

But it’s important to stop along the path to greatness to reflect on just how far we’ve come. And that is what I am asking you to do today – maybe even for this week J!

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